Blurb: Meet Åsa, our most diverse co-founder! Our conversation circles around the love of doing different things and why that is sometimes hard, and how the adventure of exploring virtually anything is essential for Åsa in her daily life. Have a listen to hear her thoughts on overcoming obstacles and finding the extraordinary in the everyday, and how Bryan Adams got turned down. 

The Rubicon Challenge is all about you getting to know yourself better while challenging old ideas of what's possible. We believe that every societal change starts with the individual.

You'll find more information on what The Rubicon Challenge is on our website, and we can't wait for you to join us!

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